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National Organization on Disability

Crafting an Effective Self-ID Campaign

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Accessibility, Employer Practices, Talent Acquisition

June 2024
A group of six people sit around a table in a bright room, engaged in friendly conversation. They appear relaxed and happy, with natural light streaming in.

Many companies express frustration and discouragement with the outcome of self-ID campaigns aimed at capturing disability status among employees. As you plan an effective self-ID campaign, consider the following “dos and don’ts.”

 

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